Magistro baigiamajame darbe nagrinėjami pagrindiniai finansų, kuri peraugo į ekonominę, krizę nusakantys 2005–2009 metų Baltijos šalių ir Europos Sąjungos (ES-27) makroekonominiai ir finansiniai rodikliai ir pateikiamos krizės įveikimo priemonės, remiantis 1992 m. Švedijos...

The banking and currency crises of the last two decades inflictedsubstantial financial, economic, and social damage on thecountries in which they originated. In this work, the efficiencyof early warning indicators for these disastrous economic eventsis evaluated. An analysis of the traditional...

Purpose: This paper is based on the proposition that the choice of marketing tactics is determined, or at leastsignificantly influenced, by the nature of the company’s external environment. It aims to illustrate the type of marketingmix tactics that are suggested for a complex and turbulent...

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Word-of-mouth advertising involves activities to encourage consumers to talk about a product or company to friends and neighbours, setting in motion a chain of communication that could spread through a whole market. Each activity, itself small and relatively unimportant, could escalate through...

The desire to know the future is as old as humanity. For the tourism industry the demand for accurate foretelling of the future course of events is a task that consumes considerable energy and is of great significance to investors. This paper examines the issue of forecasting by comparing...