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theoretical model of a dominant firm because it had a marketing orientation, used an effective quality-based competitive strategy … and possessed the six critical marketing capabilities that business research shows enable the best performing firms to …
Persistent link: https://www.econbiz.de/10009483304
Informes recientes muestran la creciente adopción en el sector financiero de técnicas de aprendizaje automático o machine learning (ML) en la gestión del riesgo de crédito. En este entorno, los supervisores se encuentran ante el reto de permitir que se maximicen las oportunidades derivadas...
Persistent link: https://www.econbiz.de/10012525231
Artículo de revista ; The use of artificial intelligence tools has escalated recently in all sectors of the economy owing, among other factors, to the growing volume of digital data and higher computational capacity. Major benefits may be reaped from applying these tools to the provision of...
Persistent link: https://www.econbiz.de/10012532407
Uno de los principales retos en el uso de modelos de aprendizaje automático, o machine learning en inglés (ML), en finanzas es cómo explicar sus resultados. Recientemente han aparecido técnicas de interpretabilidad con este objetivo, pero existe discusión sobre su fiabilidad. En este...
Persistent link: https://www.econbiz.de/10013267753
Recientes avances tecnológicos, como el almacenamiento masivo de datos y la computación en la nube, están dando lugar a un mayor uso de la inteligencia artificial en la economía y las finanzas, y modificando aspectos fundamentales tanto para entidades como para supervisores. En este...
Persistent link: https://www.econbiz.de/10013414504
The decision tree is a well-known methodology for classification and regression. In this dissertation, we focus on the minimization of the misclassification rate for decision tree classifiers. We derive the necessary equations that provide the optimal tree prediction, the estimated risk of the...
Persistent link: https://www.econbiz.de/10009431076
Poor cost performance of construction projects has been a major concern for bothcontractors and clients. The effective management of risk is thus critical to the success of any construction project and the importance of risk management has grown as projects have become more complex and...
Persistent link: https://www.econbiz.de/10009461257
Content marketing is today’s one of the most remarkable approaches in the context of marketing processes of companies …. Value of this kind of marketing has improved in time, thanks to the latest developments regarding to computer and … content marketing approaches. In this context, objective of this study is to focus on intelligent content marketing, which can …
Persistent link: https://www.econbiz.de/10011617963
Content marketing is today’s one of the most remarkable approaches in the context of marketing processes of companies …. Value of this kind of marketing has improved in time, thanks to the latest developments regarding to computer and … content marketing approaches. In this context, objective of this study is to focus on intelligent content marketing, which can …
Persistent link: https://www.econbiz.de/10015336487
Many companies are using only a portion of what is needed in terms of Information Technologies (IT) and this has caused the researcher to study how best MSD can effectively utilize Management Information Systems (MIS). The objective that directed the study was to investigate value addition by...
Persistent link: https://www.econbiz.de/10011586121