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This study describes a simple, theoretically based methodology to analyze the nature of customer demand for third-party logistics provider service components. The method overcomes limitations in prior studies and enables us to examine the relative importance of product and service attributes as...
Persistent link: https://www.econbiz.de/10015233225
It is generally believed that companies choose supply chain partners on the basis of their distinctive value propositions; a fact one would also expect holds true when companies choose a logistics service provider. However, faced with the complexities of varied customer demands, it can be...
Persistent link: https://www.econbiz.de/10015233237
The Integration-Responsiveness framework of Prahalad and Doz (1987) has been used extensively in the international business literature to typify the diverse and often-conflicting environmental pressures confronting firms as they expand worldwide. Although the IR framework has been successfully...
Persistent link: https://www.econbiz.de/10009448796