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Although the organic food industry has experienced tremendous growth in recent years, its growth has been limited to a few product categories. Organic seafood is a potential new area for growth which grocery retailers can take advantage of to meet consumer demands. However, problems may arise...
Persistent link: https://www.econbiz.de/10009430320
The main purpose of the present study was to examine store attributes as a signal for the process of building a customer-retailer relationship in the context of department store operation. DeWulf et al.'s Model of Retailer-Customer Exchange Relationship, social exchange theory, and signalling...
Persistent link: https://www.econbiz.de/10009430491
The purpose of the current study was to determine the role of customization on perceived value, customer satisfaction and loyalty. Bagozzi's Appraisal-Emotional Response-Coping Framework provided the theoretical support for the study. The objectives of the current study were to explore: (1) the...
Persistent link: https://www.econbiz.de/10009430492