Showing 1 - 10 of 10
Business-to-Business International Internet Marketing (B2B IIM) has emerged as one of the key drivers in sustaining an organisation's competitive advantage. Market entry and communication via the Internet have affected the dynamics and traditional process in B2B commerce. The critical question...
Persistent link: https://www.econbiz.de/10009458951
The recent phenomenal growth in business activities dependent on the Internet has demonstrated that various potential advantages could be derived from using information and communication technology platforms. The Internet has enabled firms to reach out to global markets and has provided them...
Persistent link: https://www.econbiz.de/10009458952
In recent years, customer relationship management (CRM) has been the favoured theme for numerous studies and reports. Yet, there is a lack of systematic empirical evidence regarding the critical success factors (CSFs) for the CRM implementation, the activities that are affected by the use of the...
Persistent link: https://www.econbiz.de/10009458976
Trumpism not only retains the tradition of the Republican Party, but also has the factors of the times. It is character- ized by populism, emphasis on political identity, anti-globalization and neglect of alliances. The Sino-US trade war in 2018 and 2019 seriously affected the economic and trade...
Persistent link: https://www.econbiz.de/10015268093
The hospitality industry in the United States is transforming. There is an emerging class of American consumers eager to express themselves in their use of lodging products and services. The new generation of American consumers desire renaissance of self expression when choosing a place to stay....
Persistent link: https://www.econbiz.de/10009430337
Efficiency gains from recent U.S. bank consolidations are evaluated in this study. Our analysis is based on the well-developed duality theory, according to which we can use a profit function to explore some characteristics of the production process. This profit function correlates bank profits...
Persistent link: https://www.econbiz.de/10009431770
As foreign direct investment (FDI) grows rapidly in this highly integrated world, numerous new challenges confront the existing global trading system. Both developed countries and their developing counterparts have been trying to reach harmonious bilateral or multilateral agreements. However,...
Persistent link: https://www.econbiz.de/10009451224
Purpose - To explore and identify the strategic approaches firms may follow in their pursuit of value transparency (VT) in inter-organisational relations in supply networks. Design/methodology/approach - Through the use of game theory an understanding of the difficulties of co-operation and...
Persistent link: https://www.econbiz.de/10009457943
Persistent link: https://www.econbiz.de/10009434676