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In the context of progressive rise of the competition among firms, due to the increasingglobalisation, it is interesting to understand the potential sources of competitive advantage in order to set upa successful strategy. The theory of Resource-based View used in this framework examines the...
Persistent link: https://www.econbiz.de/10009443371
In the EU, small and medium sized enterprises (SMEs), which constitute the majority of firms in the foodindustry, are fighting for survival as they face growing market competition from large firms (Knight, 2000). On theother hand, market opportunities for SMEs are connected to the evolution of...
Persistent link: https://www.econbiz.de/10009445950