Sinthupundaja, Janthorn; Kohda, Youji - In: International Journal of Sustainable Entrepreneurship … 2 (2017) 1, pp. 27-38
This article describes how recently, there has been a shift in corporate social responsibility (CSR) to creating shared value (CSV), filling the gap between the strategies underlying competitive advantage and sustainability. Although the principles of CSR and CSV have been broadly studied and...