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The introduction of emerging technologies in retailing and their infusion into the service encounter necessitates research to better understand consumer attitude toward the usage of technology into the service delivery systems. The capability of Radio Frequency Identification (RFID) technology...
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Previous studies in information systems research and service marketing treat customer behavior towards technology-based services homogeneously. However, recent studies recognize that users have different attitude towards different technologies even if these technologies used to support the same...
Persistent link: https://www.econbiz.de/10014047136
The satisfaction-trust paradigm has been recently criticized regarding its ability to deliver positive consumer behavioral outcomes. This study argues that -amongst others- a reason for this unpleasant situation may be the failure of service managers to account for non-linearities in the...
Persistent link: https://www.econbiz.de/10014217265
While literature on information technology (IT) investment evaluation through Real Option analysis has acknowledged that different types of IT projects might encompass diverse real option value, the majority of the research treats IT projects as a homogeneous group. Little research has been...
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Due to the high levels of flexibility and uncertainty associated with the deployment of RFID technology in the supply chain (e.g. alternative investment implementations based on the number of RFID-enabled processes or the different supply-chain nodes involved -- e.g. stores, warehouses etc.),...
Persistent link: https://www.econbiz.de/10013032622
The deterioration of environmental and societal conditions worldwide has initiated extensive discussions on what has been coined as sustainability and to what extent the relevant actions constitute an imperative or alternatively disorientate businesses for their main scope. Despite the attention...
Persistent link: https://www.econbiz.de/10013124166