Similar Search Results

Measuring and testing advertising-induced rotation in the demand curve

Zheng, Yuqing; Kinnucan, Henry W.; Kaiser, Harry M. - In: Applied economics 42 (2010) 13/15, pp. 1601-1614

Persistent link: https://www.econbiz.de/10008737432

Measuring and Testing Advertising-Induced Rotation in the Demand Curve

Zheng, Yuqing - 2007

Advertising can rotate the demand curve if it changes the dispersion of consumers' valuations. We provide an elasticity form measure of the advertising-induced demand curve rotation in five demand models and test for its presence in the US non-alcoholic beverage market. The Almost Ideal Demand...

Persistent link: https://www.econbiz.de/10012775702

The effects of no child left behind on student performance in Alabama's rural schools

Kinnucan, Henry W.; Smith, Martin D.; Zheng, Yuqing; … - In: Regional and sectoral economic studies : RSES 12 (2012) 1, pp. 5-16

Persistent link: https://www.econbiz.de/10009667388

Nonparallel demand increases in an asymmetric Cournot oligopoly

Zheng, Yuqing; Kaiser, Harry M. - In: Applied economics letters 17 (2010) 7/9, pp. 829-833

Persistent link: https://www.econbiz.de/10003996938

Price premiums for journal quality and journal goverance : evidence from economics journals

Zheng, Yuqing; Kaiser, Harry M. - In: Economics letters 112 (2011) 1, pp. 125-127

Persistent link: https://www.econbiz.de/10009242079

Generic advertising in an asymmetric Cournot oligopoly

Zheng, Yuqing; Bar, Talia; Kaiser, Harry M. - In: American journal of agricultural economics 92 (2010) 3, pp. 740-754

Persistent link: https://www.econbiz.de/10009508340

Salince and taxation : salience effect versus information effect

Zheng, Yuqing; McLaughlin, Edward; Kaiser, Harry M. - In: Applied economics letters 20 (2013) 4/6, pp. 508-510

Persistent link: https://www.econbiz.de/10009709352

Price discrimination in the subscription market for economics journals

Zheng, Yuqing; Kaiser, Harry M. - In: Southern economic journal 79 (2012) 2, pp. 464-480

Persistent link: https://www.econbiz.de/10009667867

Taxing food and beverages : theory, evidence, and policy

Zheng, Yuqing; McLaughlin, Edward; Kaiser, Harry M. - In: American journal of agricultural economics 95 (2013) 3, pp. 705-723

Persistent link: https://www.econbiz.de/10009758631

Optimal quality threshold of admission in a two-sided farmers’ market

Zheng, Yuqing; Kaiser, Harry M. - In: Applied economics 45 (2013) 22/24, pp. 3360-3369

Persistent link: https://www.econbiz.de/10010345412