We embed the Varian (1980) model in a broader setting that considers how switcher/loyal customer segments are determined. Generally, customer acquisition is deterministic while pricing is randomized. The equilibrium outcome depends on the timing of customer acquisition relative to pricing. If...

We investigate the impact of intergenerational services on the adoption of multi-generational platforms. We consider mobile Internet platform generations for which users download complementary services from third party providers. These services are often intergenerational: newer platforms are...