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Is there a long-term return on price promotions?
Balan, Carmen - In: The ROI of pricing : measuring the impact and making …, (pp. 44-61). 2014
Persistent link: https://www.econbiz.de/10010240072
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Consumer buying behavior under the impact of new retail formats in Romania
Balan, Carmen - In: Journal of economics & management 9 (2012), pp. 23-40
Persistent link: https://www.econbiz.de/10009686769
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Consumer behavior in the digital era : evidence from Romanian market
Balan, Carmen - In: Journal of economics & management 15 (2014), pp. 5-24
Persistent link: https://www.econbiz.de/10010358028
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Research on odd prices : dead end or field of potential innovation
Balan, Carmen - In: Innovation in pricing : contemporary theories and best …, (pp. 370- 387). 2018
Persistent link: https://www.econbiz.de/10011713362
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Research on odd prices : dead end or field of potential innovation?
Balan, Carmen - In: Innovation in pricing : contemporary theories and best …, (pp. 376-392). 2013
Persistent link: https://www.econbiz.de/10009628008
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Internet of Things in transportation: Game changer in the supply chains
Balan, Carmen - In: New paths of entrepreneurship development : the role of …, (pp. 99-123). 2019
Persistent link: https://www.econbiz.de/10011960457