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Associative networks: a new approach to market segmentation
Brandt, Céline; Mortanges, Charles Pahud de; … - In: International journal of market research : JMRS ; the … 53 (2011) 2, pp. 187-207
Persistent link: https://www.econbiz.de/10009011280
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Expert systems as a tool for export marketing decision-making : a preliminary investigation
Pahud de Mortanges, Charles F. - 1990
Persistent link: https://www.econbiz.de/10000022444
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Country marketing in the United Kingdom and the Netherlands : two case studies
Pahud de Mortanges, Charles F.; Weg, Marit van der - In: Journal of euromarketing 7 (1999) 3, pp. 43-57
Persistent link: https://www.econbiz.de/10001404204
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Expert systems as a tool for export marketing decision-making : a preliminary investigation
Pahud de Mortanges, Charles F. - 1990
Persistent link: https://www.econbiz.de/10000815045
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Antecedents of industrial brand equity : an empirical study
Riel, Allard C. R. van; Pahud de Mortanges, Charles F.; … - 2004
Persistent link: https://www.econbiz.de/10002017498