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Required sample sizes for data-driven market segmentation analyses in tourism

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Increasing sample size compensates for data problems in segmentation studies

Dolnicar, Sara; Grün, Bettina; Leisch, Friedrich - In: Journal of business research : JBR 69 (2016) 2, pp. 992-999

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Market segmentation analysis : understanding it, doing it, and making it useful

Dolnicar, Sara; Grün, Bettina; Leisch, Friedrich - 2018

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Quick, simple and reliable : forced binary survey questions

Dolnicar, Sara; Grün, Bettina; Leisch, Friedrich - In: International journal of market research : JMRS ; the … 53 (2011) 2, pp. 231-252

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Market Segmentation Analysis : Understanding It, Doing It, and Making It Useful

Dolnicar, Sara; Grün, Bettina; Leisch, Friedrich - 2018

This book is published open access under a CC BY 4.0 license. This open access book offers something for everyone working with market segmentation: practical guidance for users of market segmentation solutions; organisational guidance on implementation issues; guidance for market researchers in...

Persistent link: https://www.econbiz.de/10012395874

Monitoring structural changes with the generalized fluctuation test

Leisch, Friedrich; Hornik, Kurt; Kuan, Chung-ming - In: Econometric theory 16 (2000) 6, pp. 835-854

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Forecasting exchange rates using cointegration models and intra-day data

Trapletti, Adrian; Geyer, Alois; Leisch, Friedrich - In: Journal of forecasting 21 (2002) 3, pp. 151-166

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Monitoring structural change in dynamic econometric models

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Monitoring structural change in dynamic econometric models

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Ensemble methods for cluster analysis

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