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Marketing education in Sarawak : looking at It from the employers' viewpoint

Balakrishnan Muniapan; Gregory, Margaret Lucy; Ling, Lim Ai - In: Global perspectives on contemporary marketing education, (pp. 112-130). 2016

Persistent link: https://www.econbiz.de/10011483094

Marketing education in Sarawak : some issues and challenges from the employers' perspectives

Ling, Lim Ai; Gregory, Margaret Lucy; Muniapan, Balakrishnan - In: International journal of education economics and development 1 (2010) 3, pp. 227-242

Persistent link: https://www.econbiz.de/10003985214

The effects of possession- and social inclusion-defined materialism on consumer behavior toward economical versus luxury product categories, goods versus services product types, and individual versus group marketplace scenarios

Lim, Weng Marc; Phang, Cynthia Su Chen; Ling, Lim Ai - In: Journal of retailing and consumer services 56 (2020), pp. 1-10

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Business sustainability from the perspective and management of Malaysian retrenchment laws

Balakrishnan Muniapan - In: Technological solutions for sustainable business …, (pp. 273-289). 2015

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The roots of Indian corporate social responsibility (CSR) practice from a Vedantic perspective

Muniapan, Balakrishnan - In: Corporate social responsibility in Asia : practice and …, (pp. 19-33). 2014

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An Indian leadership perspective from literature works of Poet Kannadasan

Muniapan, Balakrishnan; Dass, Mohan - In: International journal of Indian culture and business … 2 (2009) 3, pp. 326-340

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Perplexity, management and business in India

Muniapan, Balakrishnan - In: Managing in changing times : a guide for the perplexed …, (pp. 317-346). 2010

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Labour relations and international business : the doctrine of constructive dismissal and labour relations in Malaysia

Muniapan, Balakrishnan - In: Beyond the UN Global Compact : institutions and regulations, (pp. 291-315). 2015

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Expanding the vedantic virtues into business ethics : a leadership perspective

Balakrishnan Muniapan; Dass, Mohan - In: Indian culture and work organisations in transition, (pp. 14-30). 2016

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Philosophy and management : the relevance of Vedanta in management

Balakrishnan Muniapan - In: Managerial strategies and solutions for business …, (pp. 124-139). 2017

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