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Suppliers often prefer to offer their retailers a delay period in payment to attract more sales and promote revenue in a supply chain. The retailers usually ask their customers to pay a portion of purchasing cost when receiving the product (i.e., a downstream partial trade credit) to reduce the...
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The different types of rumors spread on the Internet have shown their potential danger to business, especially to business of consumable products. Internet rumors can be easily accessed by consumers through various channels and influence their purchase behavior. Previous researchers have...
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