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Cultural pluralism : uncovering consumption patterns in a multicultural environment
Demangeot, Catherine; Sankaran, Kizhekepat - In: Journal of marketing management : MM 28 (2012) 7/8, pp. 760-783
Persistent link: https://www.econbiz.de/10009577012
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Governance tools for board members : adapting strategy maps and balanced scorecards for directorial action
Sankaran, Kizhekepat; Iyer, Srijayan - In: Verslo ir teisės aktualijos : mokslo darbai 6 (2011) 1, pp. 141-158
Persistent link: https://www.econbiz.de/10009579062
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Dynamiques d'activation, de partage et d'accumulation des connaissances au sein des communautés autonomes de consommateurs en ligne, aux niveaux individuel et collectif
Demangeot, Catherine; Sankaran, Kizhekepat; Tagg, Stephen - In: Recherche et applications en marketing 34 (2019) 4, pp. 52-79
Persistent link: https://www.econbiz.de/10012113823