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Relational marketing throughout the history of commercial exchange : blind spots in marketing's origin story
Edwards, Chase J.; Baker, Brent L. - In: Journal of marketing channels : distribution systems, … 26 (2020) 3, pp. 161-177
Persistent link: https://www.econbiz.de/10012258198
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Cross-cultural factors in international branding : introduction
Castro Balaguer, Rafael; Sáiz, Patricio - In: Business history 62 (2020) 1, pp. 1-25
Persistent link: https://www.econbiz.de/10012181747
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Historic constructions of the early multinational : on power, politics and culture in Pan Am narratives
Kivijärvi, Marke; Mills, Albert J.; Mills, Jean Helms - In: International journal of business and globalisation : IJBG 20 (2018) 2, pp. 222-250
Persistent link: https://www.econbiz.de/10011929687
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Performing Pan American Airways through coloniality : an ANTi-History approach to narratives and business history
Kivijärvi, Marke; Mills, Albert J.; Mills, Jean Helms - In: Management & organizational history : M&OH 14 (2019) 1, pp. 33-54
Persistent link: https://www.econbiz.de/10012177259
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Managerial sensemaking of interaction within business relationships : a cultural perspective
Ivanova-Gongne, Maria; Torkkeli, Lasse - In: European management journal 31 (2013) 6, pp. 717-727
Persistent link: https://www.econbiz.de/10010234759
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Spirituality, symbolism and storytelling in twentyfirst-century organizations : understanding and addressing the crisis of imagination
Fotaki, Marianna; Altman, Yochanan; Koning, Juliette - In: Organization studies : an international … 41 (2020) 1, pp. 7-30
Persistent link: https://www.econbiz.de/10012175654
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Business Culture
Lipartito, Kenneth - In: The Oxford handbook of business history. 2009
Persistent link: https://www.econbiz.de/10012885450
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India means business : how the elephant earned its stripes
Kaushik, Kshama V.; Dutta, Kaushik - 2012 - 1. publ.
Persistent link: https://www.econbiz.de/10009491919
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Entrepreneurship and social change in the United States : dynamic stages, historical lessons
Sicilia, David B. - In: Comparative entrepreneurship initiatives : studies in …, (pp. 74-103). 2011
Persistent link: https://www.econbiz.de/10009298509