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Threat of a "me too" perception : a case of Café Coffee Day
Agrawal, Richa - In: The marketing review 9 (2009) 3, pp. 251-271
Persistent link: https://www.econbiz.de/10003883397
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Determining customer loyalty : review and model
Agrawal, Richa; Gaur, Sanjaya Singh; Narayanan, Archana - In: The marketing review 12 (2012) 3, pp. 275-289
Persistent link: https://www.econbiz.de/10009712779
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Privacy and information trading on social media applications
Narayanan, Sandhya; Agrawal, Richa - In: Contemporary issues in social media marketing, (pp. 308-319). 2018
Persistent link: https://www.econbiz.de/10011715092
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Flocking together : benefits and costs of small group consumption community participation
Agrawal, Richa; Ramachandran, Giridhar - In: European journal of marketing : EJM 51 (2017) 9/10, pp. 1713-1738
Persistent link: https://www.econbiz.de/10011755487
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Consuming responsibly : exploring environmentally responsible consumption behaviors
Agrawal, Richa; Gupta, Sudhanshu - In: Journal of global marketing 31 (2018) 4, pp. 231-245
Persistent link: https://www.econbiz.de/10011963130
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The impact of corporate governance on cost of equity : a case study of Nepalese commercial banks
Suwal, Reena; Kilambu, Regina; Agrawal, Richa; Raut, Sabin - In: Nepalese journal of finance : a publication of Uniglobe … 9 (2022) 1, pp. 29-41
Persistent link: https://www.econbiz.de/10014494335