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Chinese managers' perceptions...
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Dienstleistungsqualität
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Pitta, Dennis A.
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Smith, Darlene Brannigan
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Patino, Anthony
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Kaltcheva, Velitchka D.
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Lingelbach, David
2
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Castro, Kristian
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The journal of product & brand management
4
The journal of consumer marketing
3
International marketing : emerging markets
2
Brand management ; Vol. 4
1
International business and economics research journal
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International journal of business excellence
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International journal of business innovation and research
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ECONIS (ZBW)
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OLC EcoSci
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Hallmarks in the development of marketing: Chinese managers' market orientation and ability to deliver service quality
Pitta, Dennis A.
;
Smith, Darlene Brannigan
- In:
International marketing : emerging markets
,
(pp. 155-187)
.
2011
Persistent link: https://www.econbiz.de/10008937369
Saved in:
2
Chinese managers' perceptions of their ability to deliver service quality
Smith, Darlene Brannigan
;
Pitta, Dennis A.
- In:
International journal of business excellence
2
(
2009
)
3/4
,
pp. 241-256
Persistent link: https://www.econbiz.de/10003879550
Saved in:
3
A comparison of the market orientation of Chinese and US firms
Smith, Darlene Brannigan
;
Pitta, Dennis A.
;
Richardson, Lee
- In:
International business and economics research journal
6
(
2007
)
12
,
pp. 25-37
Persistent link: https://www.econbiz.de/10003670388
Saved in:
4
An experimental examination of the economics of information
Smith, Darlene Brannigan
-
1986
Persistent link: https://www.econbiz.de/10000718231
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5
Is consumerism dead or alive? : some empir. evidence
Smith, Darlene Brannigan
- In:
The future of consumerism
,
(pp. 61-73)
.
1986
Persistent link: https://www.econbiz.de/10001266858
Saved in:
6
Consumer skepticism of advertising claims : testing hypotheses from economics of information
Ford, Gary T.
- In:
Journal of consumer research : JCR ; an …
16
(
1990
)
4
,
pp. 433-441
Persistent link: https://www.econbiz.de/10001098519
Saved in:
7
Product strategy in harsh economic times: Subway
Pitta, Dennis A.
- In:
The journal of product & brand management
19
(
2010
)
2
,
pp. 131-134
Persistent link: https://www.econbiz.de/10003993637
Saved in:
8
Punctuated equilibrium and the evolution of the product manager
Katsanis, Lea Prevel
;
Pitta, Dennis A.
-
2010
Persistent link: https://www.econbiz.de/10003922704
Saved in:
9
Marketing from the end of the earth : the dilemma of Puerto Nativo Lodge
Santiago, Jose A.
;
Pitta, Dennis A.
- In:
The journal of product & brand management
20
(
2011
)
2
,
pp. 141-146
Persistent link: https://www.econbiz.de/10009231632
Saved in:
10
Customers' relational models as determinants of customer engagement value
Kaltcheva, Velitchka D.
;
Patino, Anthony
;
Laric, Michael V.
- In:
The journal of product & brand management
23
(
2014
)
1
,
pp. 55-61
Persistent link: https://www.econbiz.de/10010358981
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