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Commitment in marketing resear...
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Žabkar, Vesna
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Advances in Advertising Research XIV : Harder, Better, Faster, Stronger: Advertising and Communication between Immediacy and Sustainability
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Proceedings of the 16th Annual Conference on Marketing and Business Strategies for Central & Eastern Europe : December 4 - 6, 2008, Vienna, Austria
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Research handbook of marketing in emerging economies
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Routledge advances in management and business studies
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South-East Europe review for labour and social affairs : SEER ; quarterly of the Hans Böckler Foundation
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Sport, Business and Management : an international journal ; SBM
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The changing roles of advertising : [extended versions of papers presented at the 11th ICORIA (International Conference on Research in Advertising) Stockholm, Sweden in June 2012]
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Tourism economics : the business and finance of tourism and recreation
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1
Commitment in marketing research services : two alternative models
Čater, Barbara
;
Žabkar, Vesna
;
Čater, Tomaž
- In:
Journal of business economics and management
12
(
2011
)
4
,
pp. 603-628
Persistent link: https://www.econbiz.de/10009533024
Saved in:
2
Management innovation as an enabler of firm performance in the context of Industry 4.0 : a longitudinal multi-source, multi-sector analysis
Černe, Matej
;
Čater, Barbara
;
Čater, Tomaž
;
Koman, …
- In:
Innovation: organization & management : IOM
26
(
2024
)
4
,
pp. 559-584
Persistent link: https://www.econbiz.de/10015178344
Saved in:
3
(In)tangible resources as antecedents of a company's competitive advantage and performance
Čater, Tomaž
;
Čater, Barbara
- In:
Journal of East European management studies : JEEMS
14
(
2009
)
2
,
pp. 186-209
Persistent link: https://www.econbiz.de/10003839145
Saved in:
4
Product and relationship quality influence on customer commitment and loyalty in B2B manufacturing relationships
Čater, Tomaž
;
Čater, Barbara
- In:
Industrial marketing management : the international …
39
(
2010
)
8
,
pp. 1321-1333
Persistent link: https://www.econbiz.de/10008807124
Saved in:
5
Emotional and rational motivations for customer loyalty in business-to-business professional services
Čater, Barbara
;
Čater, Tomaž
- In:
The service industries journal
29
(
2009
)
7/8
,
pp. 1151-1169
Persistent link: https://www.econbiz.de/10003990510
Saved in:
6
Environmental strategies and their motives and results in Slovenian business practice
Čater, Tomaž
;
Prašnikar, Janez
;
Čater, Barbara
- In:
Economic and business review : EBR
11
(
2009
)
1
,
pp. 55-74
Persistent link: https://www.econbiz.de/10011617453
Saved in:
7
Relationship-value-based antecedents of customer satisfaction and loyalty in manufacturing
Čater, Barbara
;
Čater, Tomaž
- In:
The journal of business & industrial marketing
24
(
2009
)
8
,
pp. 585-597
Persistent link: https://www.econbiz.de/10009525687
Saved in:
8
Nove tehnologije industrije 4.0 v majhnih in srednjih podjetjih v Sloveniji
Čater, Barbara
;
Čater, Tomaž
;
Černe, Matej
;
Koman, …
- In:
Economic and business review : EBR
21
(
2019
)
4
,
pp. 175-184
Persistent link: https://www.econbiz.de/10012268641
Saved in:
9
Adaptation, co-operation and knowledge transfers in relationships between marketing research providers and their clients : the case of Slovenia
Čater, Barbara
- In:
Economic and business review for Central and …
9
(
2007
)
3
,
pp. 191-212
Persistent link: https://www.econbiz.de/10003601117
Saved in:
10
Capability-based school of thought's relevance and firms's competitive advantage sources
Čater, Tomaž
- In:
Zagreb international review of economics & business
7
(
2004
)
1
,
pp. 39-59
Persistent link: https://www.econbiz.de/10002157961
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