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Benson-Rea, M., Eraković, L., & Watson, S. M. 2021. Covid-19 governance challenges: The board’s role in Covid-19 crisis management, Chapter 9 in Management Perspec-tives on the Covid-19 Crisis: Lessons from New Zealand, Husted, K. & Sinkovics, R. R., (eds), Edward Elgar, Forthcoming
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The plurality of co-existing business models : investigating the complexity of value drivers
Benson-Rea, Maureen
;
Brodie, Roderick J.
;
Sima, Herbert
- In:
Industrial marketing management : the international …
42
(
2013
)
5
,
pp. 717-729
Persistent link: https://www.econbiz.de/10010211339
Saved in:
2
Branding as a dynamic capability : strategic advantage from integrating meanings with identification
Brodie, Roderick J.
;
Benson-Rea, Maureen
;
Medlin, …
- In:
Marketing theory
17
(
2017
)
2
,
pp. 183-199
Persistent link: https://www.econbiz.de/10011771406
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3
Country of origin branding : an integrative perspective
Brodie, Roderick J.
;
Benson-Rea, Maureen
- In:
The journal of product & brand management
25
(
2016
)
4
,
pp. 322-336
Persistent link: https://www.econbiz.de/10011607017
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4
An update on the relationship between stakeholder management models and firm financial performance
Murphy, Brian B.
;
Pescott, Chris
;
Maguiness, Paul
; …
-
2005
Persistent link: https://www.econbiz.de/10003332064
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5
Augmenting strategic marketing planning with a Stakeholder perspective
Murphy, Brian B.
;
Ling Ling Zhang
;
Sima, Herbert
; …
-
2005
Persistent link: https://www.econbiz.de/10003142612
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6
Adding value to first-year undergraduate marketing education : team-based learning as a strategic response to changing modern educational environments
Carrie, Douglas G.
;
Mulla, Parizad
;
Patterson, Andrew
; …
- In:
Journal of strategic marketing
25
(
2017
)
2
,
pp. 138-151
Persistent link: https://www.econbiz.de/10011742952
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7
The impact of psychological contract breaches within east-west buyer-supplier relationships
Kingshott, Russel P. J.
;
Sharma, Piyush
;
Sima, Herbert
; …
- In:
Industrial marketing management : the international …
89
(
2020
),
pp. 220-231
Persistent link: https://www.econbiz.de/10012290048
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8
Organizational learning, strategic guanxi networking, co-creation marketing strategy and B2B export performance : evidence from emerging market export venture
Sima, Herbert
;
Chung, Henry F. L.
;
Liu, Yulong
- In:
The journal of business & industrial marketing
39
(
2024
)
7
,
pp. 1406-1418
Persistent link: https://www.econbiz.de/10015083482
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9
How AI impacts companies' dynamic capabilities : lessons from six Chinese construction firms
Liu, Yulong
;
Sun, Jishuo
;
Zhang, Zuopeng
;
Wu, Mian
; …
- In:
Research-technology management : RTM
67
(
2024
)
3
,
pp. 64-76
Persistent link: https://www.econbiz.de/10014574340
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10
Ugly produce and food waste management : an analysis based on a social cognitive perspective
Young, Aiden
;
Sima, Herbert
;
Luo, Na
;
Wu, Sihong
;
Gong, Yu
- In:
Journal of retailing and consumer services
79
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10015098584
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