Narrow search
Showing 1 - 10 of 34
Cover Image
Second Life as a research environment : avatar-based focus groups (AFG)
Gadalla, Eman; Abosag, Ibrahim; Keeling, Kathy - In: Qualitative market research : an international journal 19 (2016) 1, pp. 101-114
Persistent link: https://www.econbiz.de/10011535871
Cover Image
Rethinking guanxi and performance : understanding the dark side of Sino-U.S. business relationships
Abosag, Ibrahim; Yen, Dorothy Ai-wan; Barnes, Bradley R.; … - In: International business review : the official journal of … 30 (2021) 4, pp. 1-11
Persistent link: https://www.econbiz.de/10012595814
Cover Image
Source, message and medium? : the role of personal values in forming credibility perceptions of non-sponsored product review videos
Alsaeed, Ghadeer R.; Keeling, Kathleen Anne; … - In: European journal of marketing 57 (2023) 5, pp. 1272-1297
Persistent link: https://www.econbiz.de/10014252281
Cover Image
Dancing with macro-boycotters : the case of Arla Foods
Abosag, Ibrahim - In: Marketing intelligence & planning 28 (2010) 2/3, pp. 365-373
Persistent link: https://www.econbiz.de/10003989437
Cover Image
Emerging issues in transformative consumer researcha and social marketing : an introduction to the special issue
Piacentini, Maria; Banister, Emma; Salciuviene, Laura; … - In: Journal of consumer behaviour : an international … 11 (2012) 4, pp. 273-274
Persistent link: https://www.econbiz.de/10009624567
Cover Image
Individual values and motivational complexities in ethical clothing consumption : a means-end approach
Jägel, Thomas; Keeling, Kathy; Reppel, Alexander; … - In: Journal of marketing management : MM 28 (2012) 3/4, pp. 373-396
Persistent link: https://www.econbiz.de/10009545956
Cover Image
Co-evolving e-tail and on-line communities : conceptual framework
Macaulay, Linda A.; Keeling, Kathy; McGoldrick, Peter; … - In: International journal of electronic commerce : IJEC 11 (2007) 4, pp. 53-77
Persistent link: https://www.econbiz.de/10003505761
Cover Image
Typology of e-commerce shoppers : the case of COVID-19
Ramadan, Zahy; Farah, Maya; Abosag, Ibrahim; Sleiman, Alaa - In: Qualitative market research : an international journal 26 (2023) 4, pp. 345-367
Persistent link: https://www.econbiz.de/10014338501
Cover Image
Questioning the appropriateness of examining guanxi in a wasta environment : why context should be front and center in informal network research : a commentary on "De-linking from Western Epistemologies: Using guanxi-type relationships to attract and retain hotel guests in the Middle East"
Horak, Sven; Abosag, Ibrahim; Hutchings, Kate; … - In: Management and organization review : MOR ; the official … 19 (2023) 5, pp. 1040-1045
Persistent link: https://www.econbiz.de/10014436568