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Forging the nation state : an advertising history of Tata Steel, India
Sreekumar, Hari
;
Pratap, Sankalp
- In:
Journal of historical research in marketing
14
(
2022
)
3
,
pp. 351-373
Persistent link: https://www.econbiz.de/10013329678
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Evolving efficacy of managerial capital, contesting managerial practices, and the process of strategic renewal
Pratap, Sankalp
;
Saha, Biswatosh
- In:
Strategic management journal
39
(
2018
)
3
,
pp. 759-793
Persistent link: https://www.econbiz.de/10011973545
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Playing games, receiving gifts, creating experiences and building brands
Pratap, Sankalp
;
Gupta, Agam
;
Mateen, Arqum
;
Mahto, Kavita
- In:
Marketing intelligence & planning
34
(
2016
)
4
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pp. 486-503
Persistent link: https://www.econbiz.de/10011571122
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Governance of Marwari capital : daily living as a decolonial "matrix-of-praxis" intermeshing commercial, religious and familial spheres
Mohnot, Jitesh
;
Pratap, Sankalp
;
Saha, Biswatosh
- In:
Organization : the interdisciplinary journal of …
28
(
2021
)
5
,
pp. 741-772
Persistent link: https://www.econbiz.de/10012626449
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