Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~source:"econis"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Ouverture de 'Market-Driven Ma...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Marketing
5
Marketing management
5
Marketingmanagement
5
Strategisches Management
5
Werbungsbetrieb
4
Wettbewerb
4
Globalisierung
3
Globalization
3
Absatz
2
Absatzpolitik
2
Corporate Social Responsibility
2
Corporate social responsibility
2
EU countries
2
EU-Staaten
2
International competition
2
International management
2
Internationaler Wettbewerb
2
Internationales Management
2
Strategic management
2
Werbung
2
Advertising
1
Belgien
1
Benzin
1
Betriebsführung
1
Brand equity
1
Brand image
1
Brand management
1
Competition
1
Dienstleistung
1
Dänemark
1
EG-Staaten
1
Elektronik
1
Estimation
1
Hand- und Lehrbücher, Nachschlagewerke
1
Innovation diffusion
1
Innovationsdiffusion
1
Innovationswettbewerb
1
Italien
1
Kompensationsgeschäft
1
Management
1
more ...
less ...
Online availability
All
Free
2
Undetermined
1
Type of publication
All
Article
13
Book / Working Paper
10
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz im Buch
2
Aufsatz in Zeitschrift
2
Book section
2
Bibliografie enthalten
1
Bibliography included
1
Collection of articles of several authors
1
Conference paper
1
Konferenzbeitrag
1
Lehrbuch
1
Sammelwerk
1
Textbook
1
more ...
less ...
Language
All
English
10
Undetermined
10
German
1
French
1
Italian
1
Author
All
Lambin, Jean-Jacques
19
Brondoni, Silvio M.
4
Brondoni, Silvio
2
Schuiling, Isabelle
2
Bultez, Alain
1
Chumpitaz Caceres, Rubén
1
Corniani, Margherita
1
Gerards, Ingolf
1
Naert, Philippe A.
1
Uebele, Herbert
1
more ...
less ...
Published in...
All
Gestion 2000
2
The journal of business : B
2
Annales de sciences économiques appliquées
1
Applied economics
1
Contributions to economic analysis
1
Entscheidungshilfen im Marketing
1
European economic review : EER
1
Harvard business review : HBR
1
Journal of marketing research : JMR
1
Macmillan business
1
Management
1
Reti, nuovi settori e sostenibilità : prospettive per l'analisi e le politiche regionali ; [una selezione di contributi presentati alla XXXIV Conferenza Italiana di Scienze Regionali, svoltasi a Palermo il 2 e 3 settembre 2013]
1
Routledge Studies in Evangelicalism
1
Routledge-Giappichelli studies in business and management
1
Scritti in onore di Ugo Caprara ; 1
1
The journal of industrial economics
1
more ...
less ...
Source
All
ECONIS (ZBW)
RePEc
41
USB Cologne (EcoSocSci)
12
OLC EcoSci
1
Showing
1
-
10
of
23
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Effetti della concorrenza internazionale nella politica gestionale di̕mpresa
Brondoni, Silvio M.
-
1975
Persistent link: https://www.econbiz.de/10001954894
Saved in:
2
Market-driven management : strategic and operational marketing
Lambin, Jean-Jacques
-
2000
Persistent link: https://www.econbiz.de/10001445756
Saved in:
3
Le contrôle de la qualité dans le domaine des services
Lambin, Jean-Jacques
- In:
Gestion 2000
3
(
1987
)
1
,
pp. 63-75
Persistent link: https://www.econbiz.de/10001034019
Saved in:
4
Countertrade : a new marketing opportunity or a retrogressive trading system?
Lambin, Jean-Jacques
- In:
Gestion 2000
1
(
1985
)
6
,
pp. 15-28
Persistent link: https://www.econbiz.de/10001034180
Saved in:
5
Strategic marketing management
Lambin, Jean-Jacques
-
1997
Persistent link: https://www.econbiz.de/10000593164
Saved in:
6
Advertising and competitive behavior : a case study
Lambin, Jean-Jacques
- In:
Applied economics
2
(
1970
)
4
,
pp. 231-251
Persistent link: https://www.econbiz.de/10002399367
Saved in:
7
A computer on-line marketing mix model
Lambin, Jean-Jacques
- In:
Journal of marketing research : JMR
9
(
1972
)
2
,
pp. 119-126
Persistent link: https://www.econbiz.de/10002399374
Saved in:
8
Investiss̀ement publicitaire et étude de rentabilité
Lambin, Jean-Jacques
- In:
Annales de sciences économiques appliquées
25
(
1967
)
2
,
pp. 141-229
Persistent link: https://www.econbiz.de/10002399381
Saved in:
9
Is gasoline advertising justified?
Lambin, Jean-Jacques
- In:
The journal of business : B
45
(
1972
)
4
,
pp. 585-619
Persistent link: https://www.econbiz.de/10002399384
Saved in:
10
Measuring the profitability of advertising : an empirical study
Lambin, Jean-Jacques
- In:
The journal of industrial economics
17
(
1969
)
2
,
pp. 86-103
Persistent link: https://www.econbiz.de/10002399386
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
