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Opposing effects of sociodemog...
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Opposing effects of sociodemographic variables on price knowlwdge
Gaston-Breton, Charlotte
;
Raghubir, Priya
- In:
Marketing letters : a journal of research in marketing
24
(
2013
)
1
,
pp. 28-42
Persistent link: https://www.econbiz.de/10009723215
Saved in:
2
Consumer Preferences for 99-ending prices : the mediating role of price consciousness
Gaston-Breton, Charlotte
-
2011
Persistent link: https://www.econbiz.de/10009686909
Saved in:
3
International market selection and segmentation : a two-stage model
Gaston-Breton, Charlotte
;
Martín Martín, Oscar
- In:
International marketing review
28
(
2011
)
3
,
pp. 267-290
Persistent link: https://www.econbiz.de/10009242877
Saved in:
4
Consumer Preferences for 99-ending prices : the moderating role of intuitive and analytical decision style
Gaston-Breton, Charlotte
;
Duque, Lola C.
-
2011
Persistent link: https://www.econbiz.de/10009686908
Saved in:
5
Utilitarian and hedonic promotional appeals of 99-ending prices : the influence of decision-making style
Gaston-Breton, Charlotte
;
Duque, Lola C.
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 212-237
Persistent link: https://www.econbiz.de/10010519469
Saved in:
6
Pleasure, meaning or spirituality : cross-cultural differences in orientations to happiness across 12 countries
Gaston-Breton, Charlotte
;
Lemoine, Jérémy E.
;
Voyer, …
- In:
Journal of business research : JBR
134
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012643478
Saved in:
7
"I want to break free!" : how experiences of freedom foster consumer happiness
Gaston-Breton, Charlotte
;
Sørensen, Elin Brandi
; …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 22-32
Persistent link: https://www.econbiz.de/10012417310
Saved in:
8
Visual perception : an overview
Raghubir, Priya
- In:
Sensory marketing : research on the sensuality of products
,
(pp. 201-217)
.
2010
Persistent link: https://www.econbiz.de/10003933287
Saved in:
9
Are visual perception biases hard-wired?
Raghubir, Priya
- In:
Visual marketing : from attention to action ; …
,
(pp. 143-165)
.
2008
Persistent link: https://www.econbiz.de/10009260341
Saved in:
10
Is 1/10 > 10/100? : the effect of denominator salience on perceptions of of base rates of health risk
Raghubir, Priya
- In:
International journal of research in marketing : IJRM ; …
25
(
2008
)
4
,
pp. 327-334
Persistent link: https://www.econbiz.de/10003793615
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