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Defining service innovation : a review and synthesis

Witell, Lars; Snyder, Hannah; Gustafsson, Anders; … - In: Journal of business research : JBR 69 (2016) 8, pp. 2863-2872

Persistent link: https://www.econbiz.de/10011507784

Service innovation : a new conceptualization and path forward

Gustafsson, Anders; Snyder, Hannah; Witell, Lars - In: Journal of service research 23 (2020) 2, pp. 111-115

Persistent link: https://www.econbiz.de/10012216495

Consumer lying behavior in service encounters

Snyder, Hannah; Witell, Lars; Gustafsson, Anders; … - In: Journal of business research : JBR 141 (2022), pp. 755-769

Persistent link: https://www.econbiz.de/10013168018

Service innovation and customer co-development

Edvardsson, Bo; Gustafsson, Anders; Kristensson, Per; … - 2010

Persistent link: https://www.econbiz.de/10003968932

Idea generation : customer co-creation versus traditional market research techniques

Witell, Lars; Kristensson, Per; Gustafsson, Anders; … - In: Journal of service management 22 (2011) 2, pp. 140-159

Persistent link: https://www.econbiz.de/10009155031

Customer co-creation in service innovation : a matter of communication?

Gustafsson, Anders; Kristensson, Per; Witell, Lars - In: Journal of service management 23 (2012) 3, pp. 311-327

Persistent link: https://www.econbiz.de/10009619172

Let the music play or not : the influence of background music on consumer behavior

Andersson, Pernille K.; Kristensson, Per; Wästlund, Erik; … - In: Journal of retailing and consumer services 19 (2012) 6, pp. 553-560

Persistent link: https://www.econbiz.de/10009655509

The effect of frontline employees' personal self-disclosure on consumers' encounter experience

Andersson, Pernille K.; Gustafsson, Anders; Kristensson, Per - In: Journal of retailing and consumer services 30 (2016), pp. 40-49

Persistent link: https://www.econbiz.de/10011473141

Service innovation

Gustafsson, Anders; Kristensson, Per; Schirr, Gary R.; … - 2016 - First edition.

1. Service as the key driver of growth -- 2. What is service innovation? -- 3. Value creation drives service innovation -- 4. Developing service innovations -- 5. Customers as cocreators in service innovation -- 6. Service innovation in goods-centric firms -- 7. The service innovator, tying it...

Persistent link: https://www.econbiz.de/10012683001

Customer integration in service innovation

Edvardsson, Bo; Gustafsson, Anders; Kristensson, Per; … - In: The handbook of innovation and services : a …, (pp. 301-317). 2010

Persistent link: https://www.econbiz.de/10003953576