Since 2001, the extensive growth in domestic economy were potentially associated with the scale of foreign direct inflows that were largely interconnected with industrial growth, re-shuffling investment policies, and availability of large market size in India. However, the government remained...

Multinational corporations (MNCs) adopt increasingly diverse and complex marketing channels to sell their products worldwide, thus prompting questions about how to manage channels that confront diverse demands from headquarters (HQ), foreign subsidiaries, and local partners, as well as complex...