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Beziehungsmarketing
10
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10
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9
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9
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9
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7
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Plewa, Carolin
48
Conduit, Jodie
12
Baaken, Thomas
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6
Ho, Joanne
5
Sweeney, Jillian C.
5
Kleinaltenkamp, Michael
4
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3
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Asia Pacific journal of marketing and logistics
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Australasian marketing journal
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Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of business research : JBR
3
Journal of engineering and technology management : JET-M
3
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2
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Making a difference through marketing : a quest for diverse perspectives
2
R & D management
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1
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1
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1
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1
International journal of networking and virtual organisations : IJNVO
1
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1
International journal of technology transfer and commercialisation
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1
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1
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1
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1
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1
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1
Management of technology : new directions in technology management : selected papers from the Thirteenth International Conference on Management of Technology
1
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Psychology & marketing
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ECONIS (ZBW)
Other ZBW resources
19
OLC EcoSci
9
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1
Customer engagement with service providers : an empirical investigation of customer engagement dispositions
Sim, Max
;
Conduit, Jodie
;
Plewa, Carolin
;
Hentzen, …
- In:
European journal of marketing
56
(
2022
)
7
,
pp. 1926-1955
Persistent link: https://www.econbiz.de/10013352667
Saved in:
2
Making a difference through marketing : a quest for diverse perspectives
Plewa, Carolin
(
ed.
);
Conduit, Jodie
(
ed.
); …
-
2016
Persistent link: https://www.econbiz.de/10011523400
Saved in:
3
Managing governmental business relationships : the impact of organisational culture difference and compatibility
Lu, Vinh Nhat
;
Plewa, Carolin
;
Ho, Joanne
- In:
Australasian marketing journal
24
(
2016
)
1
,
pp. 93-100
Persistent link: https://www.econbiz.de/10011484689
Saved in:
4
What drives and inhibits university-business cooperation in Europe? : a comprehensive assessement
Galán-Muros, Victoria
;
Plewa, Carolin
- In:
R & D management
46
(
2016
)
2
,
pp. 369-382
Persistent link: https://www.econbiz.de/10011488601
Saved in:
5
Reputation in higher education : a fuzzy set analysis of resource configurations
Plewa, Carolin
;
Ho, Joanne
;
Conduit, Jodie
;
Karpen, Ingo O.
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3087-3095
Persistent link: https://www.econbiz.de/10011507926
Saved in:
6
Facilitating student interaction capabilities : the interplay of individual, group, and course-related factors
Conduit, Jodie
;
Plewa, Carolin
;
Ho, Joanne
;
Lu, Vinh Nhat
- In:
Journal of strategic marketing
25
(
2017
)
2
,
pp. 114-127
Persistent link: https://www.econbiz.de/10011742938
Saved in:
7
Professional service providers' resource integration styles (PRO-RIS) : facilitating customer experiences
Ng, Sylvia C.
;
Plewa, Carolin
;
Sweeney, Jillian C.
- In:
Journal of service research : JSR
19
(
2016
)
4
,
pp. 380-395
Persistent link: https://www.econbiz.de/10011606695
Saved in:
8
Which sport sponsorships most impact sponsor CSR image?
Plewa, Carolin
;
Carrillat, François A.
;
Mazodier, Marc
; …
- In:
European journal of marketing : EJM
50
(
2016
)
5/6
,
pp. 796-815
Persistent link: https://www.econbiz.de/10011529666
Saved in:
9
Beyond the obvious : facets of diversity in marketing student groups
Sherman, Claire Eloise
;
Plewa, Carolin
- In:
Making a difference through marketing : a quest for …
,
(pp. 211-227)
.
2016
Persistent link: https://www.econbiz.de/10011531422
Saved in:
10
Improving innovation process performance and service quality in innovation networks
Plewa, Carolin
;
Rampersad, Giselle
;
Troshani, Indrit
; …
- In:
Making a difference through marketing : a quest for …
,
(pp. 267-282)
.
2016
Persistent link: https://www.econbiz.de/10011531430
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