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The effect of consumer versus industry effectiveness on willingness to reduce waste and reuse products
Habitzreuter, Anna Mei
;
Soellner, Michaela
; …
- In:
Marketing : ZFP ; journal of research and management
42
(
2020
)
4
,
pp. 3-21
Persistent link: https://www.econbiz.de/10012487266
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The impact of environmental CSR-linked sport sponsorship on attitude toward the sponsor depending on regulatory fit
Habitzreuter, Anna Mei
;
Koenigstorfer, Joerg
- In:
Journal of business research : JBR
124
(
2021
),
pp. 720-730
Persistent link: https://www.econbiz.de/10012494006
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