El Koufi, Nouhaila; Belangour, Abdessamad - In: Journal of open innovation : technology, market, and … 10 (2024) 4, pp. 1-11
Recently, e-commerce platforms have gained significant attention in the media. As the number of customers using these platforms continues to grow, they face challenges such as limited support, making it increasingly difficult for customers to find answers to their inquiries, leading to a high...