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Consumer behaviour
39
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39
Beziehungsmarketing
21
Relationship marketing
21
Customer satisfaction
19
Kundenzufriedenheit
19
Dienstleistungsqualität
16
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Jayawardhena, Chanaka
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Liu, Hongfei
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Ranaweera, Chatura
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Journal of business research : JBR
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Technological forecasting & social change : an international journal
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Telecommunications policy : the international journal of digital economy, data sciences and new media
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The Emerald handbook of multi-stakeholder communication : emerging issues for corporate identity, branding and reputation
1
The SAGE handbook of digital marketing
1
The TQM journal : the international review of organizational improvement
1
The international review of retail, distribution and consumer research
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The journal of business & industrial marketing
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Tourism management : research, policies, practice
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Trust and new technologies : marketing and management on the Internet and mobile media
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ECONIS (ZBW)
Other ZBW resources
35
OLC EcoSci
16
BASE
7
RePEc
3
EconStor
1
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1
Negative eWOM and perceived credibility : a potent mix in consumer relationships
Izogo, Ernest
;
Jayawardhena, Chanaka
;
Karjaluoto, Heikki
- In:
International journal of retail and distribution management
51
(
2023
)
2
,
pp. 149-169
Persistent link: https://www.econbiz.de/10013552690
Saved in:
2
Creating particularized trust in e-retailers through experiential value and generalized trust
Izogo, Ernest
;
Jayawardhena, Chanaka
;
Adegbola, Eunice …
- In:
Journal of strategic marketing
28
(
2020
)
1
,
pp. 16-38
Persistent link: https://www.econbiz.de/10012202792
Saved in:
3
An empirical assessment of customer switching behavior in the Nigerian telecom industry
Izogo, Ernest
- In:
African journal of business and economic research : AJBER
8
(
2013
)
1
,
pp. 61-82
Persistent link: https://www.econbiz.de/10009783121
Saved in:
4
An empirical assessment the deterrents of online shopping acceptance in Nigeria
Izogo, Ernest
- In:
African journal of business and economic research : AJBER
7
(
2012
)
2/3
,
pp. 135-154
Persistent link: https://www.econbiz.de/10009707822
Saved in:
5
Structural equation test of relationship quality : repurchase intention - willingness to recommend framework in retail banking
Izogo, Ernest
- In:
International journal of emerging markets
11
(
2016
)
3
,
pp. 374-394
Persistent link: https://www.econbiz.de/10011588174
Saved in:
6
Antecedents of attitudinal loyalty in a telecom service sector : the Nigerian case
Izogo, Ernest
- In:
International journal of quality & reliability management
33
(
2016
)
6
,
pp. 747-768
Persistent link: https://www.econbiz.de/10011591125
Saved in:
7
Customer loyalty in telecom service sector : the role of service quality and customer commitment
Izogo, Ernest
- In:
The TQM journal : the international review of …
29
(
2017
)
1
,
pp. 19-36
Persistent link: https://www.econbiz.de/10011648817
Saved in:
8
Determinants of attitudinal loyalty in Nigerian telecom service sector : does commitment play a mediating role?
Izogo, Ernest
- In:
Journal of retailing and consumer services
23
(
2015
),
pp. 107-117
Persistent link: https://www.econbiz.de/10010503921
Saved in:
9
Examining the impact of value-driven social media content strategies and product type on social media behavioural engagement : evidence from Nigeria
Izogo, Ernest
;
Eze, Austin Chinonso
;
Mpinganjira, Mercy
- In:
Digital Business in Africa : Social Media and Related …
,
(pp. 97-126)
.
2022
Persistent link: https://www.econbiz.de/10013282693
Saved in:
10
Somewhat pushy but effective : the role of value-laden social media digital content marketing (VSM-DCM) for search and experience products
Izogo, Ernest
;
Mpinganjira, Mercy
- In:
Journal of research in interactive marketing : …
16
(
2022
)
3
,
pp. 365-383
Persistent link: https://www.econbiz.de/10013286431
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