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The effect of the WIC program on consumption patterns in the cereal category

Khan, Romana; Zhu, Ting; Dhar, Sanjay - In: Quantitative marketing and economics : QME 16 (2018) 1, pp. 79-109

Persistent link: https://www.econbiz.de/10011886116

Marketing Mix Response Across Retail Formats - The Role of Shopping Trip Types

Jindal, Pranav; Zhu, Ting; Chintagunta, Pradeep K.; … - 2020

We study differences in the effects of prices, non-price promotions, and brand line length on brand shares at different retail formats. Our conceptual framework rests on the presence of trip level fixed and category level variable utility components and shows how the trade-off between these...

Persistent link: https://www.econbiz.de/10014116043

Complementarities and the demand for home broadband internet services

Liu, Hongju; Chintagunta, Pradeep K.; Zhu, Ting - In: Marketing science 29 (2010) 4, pp. 701-720

Persistent link: https://www.econbiz.de/10008652618

Days on market and home sales

Tucker, Catherine; Zhang, Juanjuan; Zhu, Ting - In: The Rand journal of economics 44 (2013) 2, pp. 337-360

Persistent link: https://www.econbiz.de/10009779244

Local competition, entry, and agglomeration

Zhu, Ting; Singh, Vishal; Dukes, Anthony - In: Quantitative marketing and economics : QME 9 (2011) 2, pp. 129-154

Persistent link: https://www.econbiz.de/10009229713

Local competition and impact of entry by a dominant retailer

Zhu, Ting (contributor); Singh, Vishal (contributor); … - 2005

Persistent link: https://www.econbiz.de/10003156224

Pricing and market concentration in oligopoly markets

Singh, Vishal; Zhu, Ting - In: Marketing science 27 (2008) 6, pp. 1020-1035

Persistent link: https://www.econbiz.de/10003791783

Ignoring your best customer? : an investigation of customer satisfaction, customer retention and their financial impact

Sun, Baohong; Wilcox, Ronald T.; Zhu, Ting - In: Profit maximization through customer relationship …, (pp. 87-116). 2008

Persistent link: https://www.econbiz.de/10003754264

Spatial competition with endogenous location choices : an application to discount retailing

Zhu, Ting; Singh, Vishal - In: Quantitative marketing and economics : QME 7 (2009) 1, pp. 1-35

Persistent link: https://www.econbiz.de/10003831596

Market structure and competition in the retail discount industry

Zhu, Ting; Singh, Vishal; Manuszak, Mark D. - In: Journal of marketing research : JMR 46 (2009) 4, pp. 453-466

Persistent link: https://www.econbiz.de/10003872261