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Airline Schedules Planning and Route Development

Camilleri, Mark Anthony - 2018

The airline's scheduling process is intended to provide a plan on the operating patterns of the companies' aircraft and …

Persistent link: https://www.econbiz.de/10012907532

The Tourism Industry : An Overview

Camilleri, Mark Anthony - 2018

This chapter introduces its readers to the concept of tourism. It sheds light on the rationale for tourism, as it explains the tourists' inherent motivations to travel. It also describes different aspects that together make up the tourism industry. Tourists travel to destinations that are...

Persistent link: https://www.econbiz.de/10012907539

Aircraft Operating Costs and Profitability

Camilleri, Mark Anthony - 2018

, among others. Therefore, this chapter provides a detailed overview of airline operating costs and explains how to analyse …

Persistent link: https://www.econbiz.de/10012907530

Routledge Handbook of Tourism Cities

Camilleri, Mark Anthony - 2022

This edited book offers a comprehensive overview on a wide array of topics relating to urban destinations and city tourism. It is uniquely positioned and creates a distinct niche in tourism research. It raises awareness on the marketing and development of tourism cities. In the main, this...

Persistent link: https://www.econbiz.de/10014241866

Market Segmentation, Targeting and Positioning

Camilleri, Mark Anthony - 2018

Businesses may not be in a position to satisfy all of their customers, every time. It may prove difficult to meet the exact requirements of each individual customer. People do not have identical preferences, so rarely does one product completely satisfy everyone. Therefore, many companies may...

Persistent link: https://www.econbiz.de/10012907537

Strategic Corporate Social Responsibility in Tourism and Hospitality

Camilleri, Mark Anthony - 2020

Tourism businesses engage in strategic corporate social responsibility (CSR) when they integrate responsible behaviors in their operational practices (Camilleri, 2015, 2019a; Carroll & Shabana, 2010; Porter & Kramer, 2006, 2011; Van Marrewijk, 2003; Vogel, 2005). Strategic CSR activities may usually improve...

Persistent link: https://www.econbiz.de/10012834623

A content analysis of international airline alliances mission statements

Seo, Gang-Hoon - In: Business systems research : a system view accross … 11 (2020) 1, pp. 89-105

. Objectives: This study aims to shed light on what types of values are highlighted in international airline alliance members … been conducted with the goal to investigate mission statements of 61 members of international airline alliances: Star … these findings is that they reveal the existence of unique values among international airline alliances members offering a …

Persistent link: https://www.econbiz.de/10012215655

Tourism Supply and Demand

Camilleri, Mark Anthony - 2018

The demand for tourism products may be affected by the marketing mix elements, including the nature of the product or service, its distribution, its promotional strategies and its price. Price is the only element in the marketing mix which actually produces revenue. However, the setting of a...

Persistent link: https://www.econbiz.de/10012907533

Understanding Customer Needs and Wants

Camilleri, Mark Anthony - 2018

Business ought to understand their customers' needs and wants, if they want to remain successful in a competitive market place. Therefore, this chapter introduces its readers to market research as tourism businesses continuously require information on their customers. In this light, a well...

Persistent link: https://www.econbiz.de/10012907541

Multilateral Airline Alliances : The Fallacy of the Alliances to Mergers Proposition

Gudmundsson, Sveinn Vidar; Lechner, Christian - 2012

Over the past decades multilateral alliances have blurred the borders between airline companies around the world. A … processes. In this chapter multilateral airline alliances are explored through the lenses of the structural-holes and network … hierarchy bears better fruit than opportunities generated in a loosely coupled multilateral airline alliance. We argue that a …

Persistent link: https://www.econbiz.de/10014041115