This study was particularly designed to respond to Jaffe and Nebenzahl's (1984) suggestion to test whether and how entity-based and attribute-based semantic differential scaling formats could predict purchasing behaviour within a country-of-origin setting. The study includes recent research on...

The objective of this paper is to investigate consumer attitudes and behavioural patterns related to fish consumption in Poland and four Western European countries (Belgium, Denmark, the Netherlands, and Spain). A quantitative cross-sectional consumer survey was carried out and a total sample of...

Purpose – The purpose of this paper is to investigate motives and barriers for eating fish among light users and heavy users, to discuss consumer evaluation of fish quality, and to explore the existence of cross-cultural fish consumer segments. Design/methodology/approach – Qualitative data...

Consumers' cognitive mechanisms and their perception of product properties are markedly affected by information. This paper focuses on consumers' information needs and interests related to fish. The objective is to explore consumers' use of internal and external information sources and their use...