This article makes a review of theoretical concepts and theories about culture in international business, since they are topics that can not be treated in isolation for the Colombian businessmen, and much less as independent topics. They are concomitant and interdependent elements. The...

In recent years, the debate about climate change and the competitiveness of multinational corporations (MNCs) has increased. Decision-makers in MNCs often face ambiguities on how their business competitiveness could be impacted by their actions to mitigate climate change. By combining knowledge...

This article examines the case of sustainable coffee as faced by Sara Lee’s International Coffee and Tea Division (SL), asking which strategic direction the company should take considering its regulatory, competitive and societal contexts. More than a decade after sustainable coffee became a...

Customer segmentation has virtually unlimited potential as a tool that can guide firms toward more effective ways to market products and develop new ones. As a conceptual introduction to this topic, we study how an innovative multi-national firm (Migros Turk) has developed an effective set of...

The purpose of this research is to examine the impact of social media usage on employee and organization performance. The research was done on one multinational IT Company. Social media usage was measured using knowledge sharing, decision making and communication. Organizational performance was...

What allows MNCs to maintain their sustainability practices over the long term? This is an important but under-examined question. To address this question, we investigate both the development and sustenance of sustainability practices. We use the dynamic capabilities perspective, rooted in...

This paper investigates the effects of multinational corporations on labor standards. We argue that the previous literature has failed to distinguish the different motives that encourage firms to become multinational. Therefore, we build a stylized model of segmented labor markets with...

We are currently observing an apparent paradox. On the one hand there is growing evidence about corporate misbehaviour and Multinational Corporations (MNCs)' violations of human rights. On the other, the largest MNCs are showing an unprecedented level of commitment to "save the world" through...

This paper investigates the effects of multinational corporations on labor standards. We argue that the previous literature has failed to distinguish the different motives that encourage firms to become multinational. Therefore, we build a stylized model of segmented labor markets with...