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Brand management
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Siano, Alfonso
45
Vollero, Agostino
30
Palazzo, Maria
16
Conte, Francesca
12
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5
Foroudi, Pantea
5
Sardanelli, Domenico
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Greenwashing : foundations and emerging research on corporate sustainability and deceptive communication
5
Italian journal of marketing : ITJM
4
Beyond Multi-Channel Marketing : Critical Issues in Dual Marketing
3
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3
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Energy Transition : Economic, Social and Environmental Dimensions
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Key challenges and opportunities for quality, sustainability and innovation in the fourth industrial revolution : quality and service management in the fourth industrial revolution - sustainability and value co-creation
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ECONIS (ZBW)
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"More than words" : expanding the taxonomy of greenwashing after the Volkswagen scandal
Siano, Alfonso
;
Vollero, Agostino
;
Conte, Francesca
; …
- In:
Journal of business research : JBR
71
(
2017
),
pp. 27-37
Persistent link: https://www.econbiz.de/10011622458
Saved in:
2
CEO communication: engagement, longevity and founder centrality : an exploratory study in Italy
Conte, Francesca
;
Siano, Alfonso
;
Vollero, Agostino
- In:
Corporate communications : an international journal
22
(
2017
)
3
,
pp. 273-291
Persistent link: https://www.econbiz.de/10011778465
Saved in:
3
CSR signals : exploring their use in controversial industries
Sardanelli, Domenico
;
Conte, Francesca
;
Vollero, Agostino
; …
- In:
Italian journal of marketing : ITJM
2021
(
2021
)
3
,
pp. 249-266
Persistent link: https://www.econbiz.de/10012662320
Saved in:
4
Self-production in an upcycling online community : shared knowledge, collaborative ideas and creation of value
Coppola, Carla
;
Vollero, Agostino
;
Conte, Francesca
; …
- In:
Italian journal of marketing : ITJM
2020
(
2020
)
2/3
,
pp. 231-248
Persistent link: https://www.econbiz.de/10012305797
Saved in:
5
CSR signaling in controversial and noncontroversial industries : CSR policies, governance structures, and transparency tools
Conte, Francesca
;
Sardanelli, Domenico
;
Vollero, Agostino
; …
- In:
European management journal
41
(
2023
)
2
,
pp. 274-281
Persistent link: https://www.econbiz.de/10014289447
Saved in:
6
Teaching loss of brand control to engineering entrepreneurship students through analogical mapping
Siano, Alfonso
;
Bertolini, Alessandra
;
Conte, Francesca
; …
- In:
The international journal of management education
22
(
2024
)
1
,
pp. 1-12
Persistent link: https://www.econbiz.de/10015072530
Saved in:
7
Museum communication : towards a framework for resource-holder relations management
Siano, Alfonso
;
Siglioccolo, Mario
;
Tuccillo, Carmela
; …
- In:
Handbook of research on management of cultural products …
,
(pp. 151-179)
.
2014
Persistent link: https://www.econbiz.de/10010348386
Saved in:
8
The relationships between cultural institutions and companies : from donations to strategic partnerships
Siano, Alfonso
;
Siglioccolo, Mario
;
Tuccillo, Carmela
; …
- In:
Handbook of research on management of cultural products …
,
(pp. 126-150)
.
2014
Persistent link: https://www.econbiz.de/10010348388
Saved in:
9
Digital CSR communication of Welsh companies
Conte, Francesca
;
Deacon, Jonathan H.
;
Siano, Alfonso
- In:
Key challenges and opportunities for quality, …
,
(pp. 353-375)
.
2021
Persistent link: https://www.econbiz.de/10012506190
Saved in:
10
Digital destination branding : a framework to define and assess European DMOs practices
Confetto, Maria Giovanna
;
Conte, Francesca
;
Palazzo, Maria
- In:
Journal of destination marketing & management
30
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014458593
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