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Market orientation in digital entrepreneurship : advantages and challenges in a Web 2.0 networked world
Hair, Neil
;
Wetsch, Lyle R.
;
Hull, Clyde Eiríkur
; …
- In:
International journal of innovation and technology …
9
(
2012
)
6
,
pp. 1-18
Persistent link: https://www.econbiz.de/10009739386
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2
Taking advantage of digital opportunities : a typology of digital entrepreneurship
Hull, Clyde Eiríkur
;
Hung, Yu-Ting Caisy
;
Hair, Neil
; …
- In:
International journal of networking and virtual …
4
(
2007
)
3
,
pp. 290-303
Persistent link: https://www.econbiz.de/10003620691
Saved in:
3
Online shopping for positive and negative reinforcement products
Sorce, Patricia
;
Perotti, Victor
;
Widrick, Stanley
- In:
The social and cognitive impacts of e-commerce on …
,
(pp. 1-14)
.
2004
Persistent link: https://www.econbiz.de/10002107882
Saved in:
4
The impact of consumer personality and social network position on brand community engagement
Akdevelioglu, Duygu
;
Kara, Selcan
;
Perotti, Victor
- In:
The journal of brand management : an international journal
31
(
2024
)
3
,
pp. 235-250
Persistent link: https://www.econbiz.de/10014583569
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