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Consumer behaviour
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Hill, Ronald Paul
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ECONIS (ZBW)
OLC EcoSci
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RePEc
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1
Stalking the poverty consumer : a retrospective examination of modern ethical dilemmas
Hill, Ronald Paul
-
2007
Persistent link: https://www.econbiz.de/10003925216
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2
A naturological approach to marketing exchanges : implications for the bottom of the pyramid
Hill, Ronald Paul
- In:
Journal of business research : JBR
63
(
2010
)
6
,
pp. 602-607
Persistent link: https://www.econbiz.de/10003982093
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3
Whither marketing and public policy research? : or has public policy and marketing come of age?
Hill, Ronald Paul
- In:
Journal of public policy & marketing : JPP & M ; an …
30
(
2011
)
1
,
pp. 86-88
Persistent link: https://www.econbiz.de/10009235119
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4
Improverished consumers and social marketing
Hill, Ronald Paul
- In:
The SAGE handbook of social marketing
,
(pp. 319-329)
.
2011
Persistent link: https://www.econbiz.de/10009380551
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5
Broadening the concept of public policy and marketing : how far is far enough?
Hill, Ronald Paul
- In:
Journal of public policy & marketing : JPP & M ; an …
29
(
2010
)
2
,
pp. 151-152
Persistent link: https://www.econbiz.de/10009517938
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6
Building an inclusive academic community : a possible path for public policy and marketing
Hill, Ronald Paul
- In:
Journal of public policy & marketing : JPP & M ; an …
31
(
2012
)
1
,
pp. 1-3
Persistent link: https://www.econbiz.de/10009565321
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7
Disadvantaged consumers: an ethical approach to consumption by the poor
Hill, Ronald Paul
- In:
Journal of business ethics : JOBE
80
(
2008
)
1
,
pp. 77-83
Persistent link: https://www.econbiz.de/10003732693
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8
Theory of marketplace morality and impoverished consumers
Hill, Ronald Paul
- In:
Marketing theory
18
(
2018
)
3
,
pp. 411-420
Persistent link: https://www.econbiz.de/10011926139
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9
Failure of ethical leadership : implications for stakeholder theory and "anti-stakeholders"
Hill, Ronald Paul
- In:
Business and society review : a quarterly forum on the …
122
(
2017
)
2
,
pp. 165-190
Persistent link: https://www.econbiz.de/10011719592
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10
Essay on moral marketer behaviour : beyond corporate social responsibility
Hill, Ronald Paul
- In:
Global business review
18
(
2017
)
3
,
pp. 70-74
Persistent link: https://www.econbiz.de/10011745477
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