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Corporate identity, corporate branding and corporate reputations : reconciliation and integration
Abratt, Russell; Kleyn, Nicola - In: European journal of marketing : EJM 46 (2012) 7/8, pp. 1048-1063
Persistent link: https://www.econbiz.de/10009572843
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Building a strong corporate ethical identity : key findings from suppliers
Kleyn, Nicola; Abratt, Russell; Chipp, Kerry; Goldman, … - In: California management review 54 (2011/12) 3, pp. 61-76
Persistent link: https://www.econbiz.de/10009553477
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Guest editorial: 17th International Corporate Identity Group (ICIG) symposium
Balmer, John M. T.; Abratt, Russell; Kleyn, Nicola - In: The journal of brand management : an international journal 23 (2016) 1, pp. 1-2
Persistent link: https://www.econbiz.de/10011482837
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Corporate brands and corporate marketing : emerging trends in the big five eco-system
Balmer, John M. T.; Abratt, Russell; Kleyn, Nicola - In: The journal of brand management : an international journal 23 (2016) 1, pp. 3-7
Persistent link: https://www.econbiz.de/10011482854
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Reducing reputational risk : evaluating stakeholder salience and prioritising stakeholder claims
Benn, Shaun; Abratt, Russell; Kleyn, Nicola - In: Marketing intelligence & planning 34 (2016) 6, pp. 828-842
Persistent link: https://www.econbiz.de/10011572216
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Catch up and keep up : relative deprivation and conspicuous consumption in an emerging market
Chipp, Kerry; Kleyn, Nicola; Manzi, Thando - In: Journal of international consumer marketing 23 (2011) 2, pp. 117-134
Persistent link: https://www.econbiz.de/10008991171
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Why do they leave? : voluntary turnover of South African women executives
Clark, Desray; Kleyn, Nicola - In: Leadership, gender and organization, (pp. 185-207). 2011
Persistent link: https://www.econbiz.de/10009267022
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Open source brands and their online brand personality
Haarhoff, Gareth; Kleyn, Nicola - In: The journal of brand management : an international journal 20 (2012/13) 2, pp. 104-114
Persistent link: https://www.econbiz.de/10009688909
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New markets, new mindsets : creating wealth with South Africa's low-income communities through partnership and innovation
Ismail, Tashmia; Kleyn, Nicola - 2012
Persistent link: https://www.econbiz.de/10009665758
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Drivers of employee propensity to endorse their corporate brand
Morokane, Pride; Chiba, Manoj; Kleyn, Nicola - In: The journal of brand management : an international journal 23 (2016) 1, pp. 55-66
Persistent link: https://www.econbiz.de/10011482868