Showing 1 - 10 of 201
Persistent link: https://www.econbiz.de/10014525989
Persistent link: https://www.econbiz.de/10001509266
Persistent link: https://www.econbiz.de/10001173405
The arrival of augmented reality (AR) on social networks in the form of filters is generating new user experiences. Despite their potential as interactive marketing tools, previous research analyzing the impact of AR filters has focused mainly on shopping‐based or personal‐based variables....
Persistent link: https://www.econbiz.de/10014082758
Persistent link: https://www.econbiz.de/10012880727
Persistent link: https://www.econbiz.de/10014432394
Persistent link: https://www.econbiz.de/10015141870
Persistent link: https://www.econbiz.de/10015141930
Persistent link: https://www.econbiz.de/10008667913
Persistent link: https://www.econbiz.de/10008650036