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Consumer behaviour
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Wetzels, Martin
75
Ruyter, Ko de
46
Mahr, Dominik
41
Grewal, Dhruv
18
Odekerken-Schröder, Gaby
13
Heller, Jonas
11
Keeling, Debbie I.
11
Chylinski, Mathew
10
Hilken, Tim
10
Lievens, Annouk
6
Patterson, Paul G.
5
Wetzels, Ruud
5
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4
Daryanto, Ahmad
4
Ludwig, Stephan
4
Rozemeijer, Frank
4
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3
Beuningen, Jacqueline van
3
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3
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3
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3
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3
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2
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2
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Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Handbook of partial least squares : concepts, methods and applications
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1
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1
Marketing and mobile financial services : a global perspective on digital banking consumer behaviour
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Organizational dynamics : a quarterly review of organizational behavior for professional managers
1
ROA Technical report
1
Research handbook on services management
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ECONIS (ZBW)
OLC EcoSci
52
RePEc
35
Other ZBW resources
29
BASE
4
EconStor
3
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1
Fueling innovation management research : future directions and five forward-looking paths
Spanjol, Jelena
;
Noble, Charles H.
;
Baer, Markus
; …
- In:
The journal of product innovation management : an …
41
(
2024
)
5
,
pp. 893-948
Persistent link: https://www.econbiz.de/10015158090
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2
Take their word for it : the symbolic role of linguistic style matches in user communities
Ludwig, Stephan
;
Ruyter, Ko de
;
Mahr, Dominik
;
Wetzels, …
- In:
Management information systems : mis quarterly
38
(
2014
)
4
,
pp. 1201-1217
Persistent link: https://www.econbiz.de/10010433221
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3
The emotional review-reward effect : how do reviews increase impulsivity?
Motyka, Scott
;
Grewal, Dhruv
;
Aguirre, Elizabeth
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
46
(
2018
)
6
,
pp. 1032-1051
Persistent link: https://www.econbiz.de/10011951622
Saved in:
4
Drivers of continuous usage : a consumer perspective on mobile payment service ecosystems
Ciuchita, Robert
;
Mahr, Dominik
;
Odekerken-Schröder, Gaby
- In:
Marketing and mobile financial services : a global …
,
(pp. 135-158)
.
2019
Persistent link: https://www.econbiz.de/10012003545
Saved in:
5
The effect of review writing on learning engagement in channel partner relationship management
Aguirre, Elizabeth
;
Mahr, Dominik
;
Ruyter, Ko de
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 64-84
Persistent link: https://www.econbiz.de/10011810258
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6
Toward multisensory customer experiences : a cross-disciplinary bibliometric review and future research directions
Stead, Susan
;
Wetzels, Ruud
;
Wetzels, Martin
; …
- In:
Journal of service research
25
(
2022
)
3
,
pp. 440-459
Persistent link: https://www.econbiz.de/10013395979
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7
How artificiality and intelligence affect voice assistant evaluations
Guha, Abhijit
;
Bressgott, Timna
;
Grewal, Dhruv
;
Mahr, …
- In:
Journal of the Academy of Marketing Science
51
(
2023
)
4
,
pp. 843-866
Persistent link: https://www.econbiz.de/10014326654
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8
Beyond the call of duty : the impact of perceived support on attitudes and behavior of temporary call center agents
Wetzels, Martin
;
Ruyter, Ko de
- In:
Service quality and management
,
(pp. 227-250)
.
1999
Persistent link: https://www.econbiz.de/10001407695
Saved in:
9
Distribution channel structure, supplier power, relationship and service power quality : the case of an international distributor
Koelemeijer, Kitty
;
Lemmink, Jos
;
Wetzels, Martin
-
1993
Persistent link: https://www.econbiz.de/10000852017
Saved in:
10
In chains? : Automotive suppliers and their product development activities
Corswant, Fredrik von
(
contributor
); …
-
2003
Persistent link: https://www.econbiz.de/10001792583
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