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National theatre of Scotland and its sense of place

Walmsley, Ben - In: The marketing review 10 (2010) 2, pp. 109-117

Persistent link: https://www.econbiz.de/10003980717

"A big part of my life": a qualitative study of the impact of theatre

Walmsley, Ben - In: Arts marketing : an international journal ; AM 3 (2013) 1, pp. 73-87

Persistent link: https://www.econbiz.de/10009763645

Why people go to the theatre : a qualitative study of audience motivation

Walmsley, Ben - In: Journal of customer behaviour 10 (2011) 4, pp. 335-351

Persistent link: https://www.econbiz.de/10009419212

Ethnoconsumerist methodology for cultural and cross-cultural consumer research

Meamber, Laurie; Venkatesh, Alladi - In: Interpretive consumer research : paradigms, …, (pp. 87-108). 2001

Persistent link: https://www.econbiz.de/10001613032

Arts Marketing in Asia

Chang, Yu-Chien - 2018

Covers -- Editorial advisory board -- Visual arts marketing in East Asia -- A comparative study of the influence of political systems on the art markets of East Asia and China -- Contemporary Japanese art: between globalization and localization -- The role of ambiances and aesthetics on...

Persistent link: https://www.econbiz.de/10013041516

Key issues in the arts and entertainment industry

Walmsley, Ben (contributor) - 2011

Persistent link: https://www.econbiz.de/10012675242

Fundraising in the creative and cultural industries : leading effective fundraising strategies

Wright, Michelle; Walmsley, Ben; Simmons, Emilee - 2023

Persistent link: https://www.econbiz.de/10014023316