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All generalisations are dangerous, including this one : pigeon-holing on-line purchases

Epps, Alun - In: Journal of business & economics research 6 (2008) 6, pp. 55-66

Persistent link: https://www.econbiz.de/10003764721

A history of internet purchasing: suggestions for web-based entrepreneurs and SMEs

Epps, Alun; Govers, Robert; Go, Frank M. - In: Journal of research in marketing and entrepreneurship : JRME 10 (2008) 1, pp. 4-18

Persistent link: https://www.econbiz.de/10003949102

Chapter 8 Dancing to the Algorithm, a Discussion of the Online Shopping Behaviour of Minors

Epps, Alun - In: Retail futures : the good, the bad and the ugly of the …, (pp. 113-127). 2020

The objective of this chapter is to examine the concept of minors, internet-enabled devices and online shopping behaviour. The methods deployed are a rigorous examination of the literature coupled with educated observations and the development of a theoretical model. The author concludes that...

Persistent link: https://www.econbiz.de/10015089503

On becoming a culturally plural consumer

Sankaran, K.; Demangeot, Catherine - In: The journal of consumer marketing 28 (2011) 7, pp. 540-548

Persistent link: https://www.econbiz.de/10009407489

Toward intercultural competency in multicultural marketplaces

Demangeot, Catherine; Adkins, Natalie Ross; Mueller, … - In: Journal of public policy & marketing : JPP & M ; an … 32 (2013), pp. 156-164

Persistent link: https://www.econbiz.de/10009774912

Branding beyond prejudice : navigating multicultural marketplaces for consumer well-being

Kipnis, Eva; Broderick, Amanda J.; Demangeot, Catherine; … - In: Journal of business research : JBR 66 (2013) 8, pp. 1186-1194

Persistent link: https://www.econbiz.de/10009756089

Exploration and its manifestations in the context of online shopping

Demangeot, Catherine; Broderick, Amanda J. - In: Journal of marketing management : MM 26 (2010) 13/14, pp. 1256-1278

Persistent link: https://www.econbiz.de/10008810704

Cultural pluralism : uncovering consumption patterns in a multicultural environment

Demangeot, Catherine; Sankaran, Kizhekepat - In: Journal of marketing management : MM 28 (2012) 7/8, pp. 760-783

Persistent link: https://www.econbiz.de/10009577012

Consumer multiculturation : consequences of multicultural identification for brand knowledge

Kipnis, Eva; Broderick, Amanda J.; Demangeot, Catherine - In: Brands : interdisciplinary perspectives, (pp. 215-241). 2015

Persistent link: https://www.econbiz.de/10010478959

Consumer perceptions of online shopping environments : a gestalt approach

Demangeot, Catherine; Broderick, Amanda J. - In: Psychology & marketing 27 (2010) 2, pp. 117-140

Persistent link: https://www.econbiz.de/10003945269