Similar Search Results

Like it or not! : brand communication on social networking sites triggers consumer-based brand equity

Arya, Vikas; Paul, Justin; Sethi, Deepa - In: International journal of consumer studies 46 (2022) 4, pp. 1381-1398

Persistent link: https://www.econbiz.de/10013328299

Effect of technostress on academic productivity : e-engagement through persuasive communication

Sethi, Deepa; Pereira, Vijay; Arya, Vikas - In: Journal of global information management 30 (2022) 5, pp. 1-19

Persistent link: https://www.econbiz.de/10012799485

The impact of leader-member exchange, perceived organizational support, and readiness for change on job crafting behaviours in HRM in an emerging market

Sethi, Deepa; Pereira, Vijay; Chakraborty, Tanusree; … - In: International journal of human resource management 34 (2023) 22, pp. 4261-4290

Persistent link: https://www.econbiz.de/10014445656

Using augmented reality to strengthen consumer/brand relationships : the case of luxury brands

Arya, Vikas; Sethi, Deepa; Hollebeek, Linda D. - In: Journal of consumer behaviour 24 (2025) 2, pp. 545-561

Persistent link: https://www.econbiz.de/10015333953

Workplace impression management through pleonastic English words/phrases in e-mail communication? : evidence from India

Sethi, Deepa - In: International journal of Indian culture and business … 18 (2019) 4, pp. 391-404

Persistent link: https://www.econbiz.de/10012110517

Interpersonal Communication : Lifeblood of an Organization

Sethi, Deepa - 2009

Communication plays a crucial role in the functioning of organizations. In fact, what an organization requires mainly is communication. It is an inseparable, essential and continuous process just like the circulatory system in the human body. As a result, communication effectiveness becomes a...

Persistent link: https://www.econbiz.de/10013152999

Interrelationship between strategic factors, technology and organizational learning : a systematic literature review

Sharan, Kushagra; Dhayanithy, Deepak; Sethi, Deepa - In: Journal of knowledge management 27 (2023) 9, pp. 2462-2483

Persistent link: https://www.econbiz.de/10014430576

The role of social entrepreneurial leadership and benchmarking in women empowerment

Dixit, Abha R.; Malik, Nishtha; Seth, Manisha; Sethi, Deepa - In: Benchmarking : an international journal 30 (2023) 1, pp. 180-195

Persistent link: https://www.econbiz.de/10014231839

Touchstones for the development of an inclusive approach for ecotourism as a service industry

Saxena, Anupam; Shanker, Sugandha; Sethi, Deepa; Seth, … - In: Benchmarking : an international journal 32 (2025) 4, pp. 1173-1206

Persistent link: https://www.econbiz.de/10015398523

Strategic variants of the razor and blade business model : an inspiring benchmark

Balasubrahmanyam, S.; Sethi, Deepa - In: Benchmarking : an international journal 31 (2024) 8, pp. 2521-2546

Persistent link: https://www.econbiz.de/10015397518