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Consumer behaviour
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AMS review : official publication of the Academy of Marketing Science
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ECONIS (ZBW)
OLC EcoSci
36
RePEc
15
Other ZBW resources
10
USB Cologne (EcoSocSci)
1
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Considering a marketing degree? : student perceptions of general versus specialized majors
Atkin, JoAnn L.
;
Bowie, Anthony Alland
;
Cowley, Scott
; …
- In:
Journal of marketing education : JME
44
(
2022
)
1
,
pp. 85-99
Persistent link: https://www.econbiz.de/10013268044
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2
The prevalence and influence of the combination of humor and violence in super bowl commercials
Blackford, Benjamin J.
;
Gentry, James W.
;
Harrison, …
- In:
Journal of advertising : official publication of the …
40
(
2011
)
4
,
pp. 123-133
Persistent link: https://www.econbiz.de/10009491959
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3
A grounded theory of transition to involved parenting : the role of household production and consumption in the lives of single fathers
Harrison, Robert L.
;
Gentry, James W.
;
Commuri, Suraj
- In:
Gender, culture, and consumer behavior
,
(pp. 337-367)
.
2012
Persistent link: https://www.econbiz.de/10009544235
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4
The prevalence and influence of the combination of humor and violence in Super Bowl commercials
Blackford, Benjamin J.
;
Gentry, James W.
;
Harrison, …
- In:
Advertising and violence : concepts and perspectives
,
(pp. 60-73)
.
2015
Persistent link: https://www.econbiz.de/10010498564
Saved in:
5
A life course perspective of family meals via the life grid method
Harrison III, Robert L.
;
Veeck, Ann
;
Gentry, James W.
- In:
Journal of historical research in marketing
3
(
2011
)
2
,
pp. 214-233
Persistent link: https://www.econbiz.de/10009233213
Saved in:
6
Influences on food choices of urban Chinese teenagers
Veeck, Ann
;
Yu, Fang Grace
;
Yu, Hongyan
;
Veeck, Gregory
; …
- In:
Young consumers : insight and ideas for responsible …
15
(
2015
)
4
,
pp. 296-311
Persistent link: https://www.econbiz.de/10010469437
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7
Using mixed methods designs in the Journal of Business Research, 1990–2010
Harrison, Robert L.
- In:
Journal of business research : JBR
66
(
2013
)
11
,
pp. 2153-2162
Persistent link: https://www.econbiz.de/10009787930
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8
Encounters with extreme foods : neophilic/neophobic tendencies and novel foods
Veeck, Ann
- In:
Journal of food products marketing
16
(
2010
)
2
,
pp. 246-260
Persistent link: https://www.econbiz.de/10003973655
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9
Vehicle operating costs : evidence from developing countries
Chesher, Andrew
-
1987
-
1. print.
Persistent link: https://www.econbiz.de/10013532494
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10
Negotiating cultural ambiguity : a phenomenological study of multiracial identity and consumption
Harrison, Robert L.
;
Thomas, Kevin
-
2013
Persistent link: https://www.econbiz.de/10010239627
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