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The impact of customer value t...
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The impact of customer value types on customer outcomes for different retail formats
Willems, Kim
;
Leroi-Werelds, Sara
;
Swinnen, Gilbert
- In:
Journal of service management
27
(
2016
)
4
,
pp. 591-618
Persistent link: https://www.econbiz.de/10011563715
Saved in:
2
Assessing the value of commonly used methods for measuring customer value : a multi-setting empirical study
Leroi-Werelds, Sara
;
Streukens, Sandra
;
Brady, Michael K.
; …
- In:
Journal of the Academy of Marketing Science
42
(
2014
)
4
,
pp. 430-451
Persistent link: https://www.econbiz.de/10010383809
Saved in:
3
Am I cheap? : testing the role of store personality and self-congruity in discount retailing
Willems, Kim
;
Swinnen, Gilbert
- In:
The international review of retail, distribution and …
21
(
2011
)
5
,
pp. 513-539
Persistent link: https://www.econbiz.de/10009492159
Saved in:
4
Retailing in Belgium : a managerial perspective
Willems, Kim
;
Swinnen, Gilbert
- In:
European retail research
26
(
2012
)
1
,
pp. 155-183
Persistent link: https://www.econbiz.de/10009541443
Saved in:
5
From Armani to Zara : impression formation based on fashion store patronage
Willems, Kim
;
Janssens, Wim
;
Swinnen, Gilbert
; …
- In:
Journal of business research : JBR
65
(
2012
)
10
,
pp. 1487-1494
Persistent link: https://www.econbiz.de/10009620136
Saved in:
6
Brand personality appeal in retailing : comparing fashion- and grocery retailing
Willems, Kim
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209586
Saved in:
7
Belgium's consumer goods marketing in the perspektive of the European Union : an interpretation
Gijsbrechts, Els
;
Swinnen, Gilbert
;
VanWaterschoot, Walter
-
1995
Persistent link: https://www.econbiz.de/10000601539
Saved in:
8
La creación de valor en servicios : una aproximación a las dimensiones utilitarista y hedonista en el ámbito de la restauración
Fernández, Raquel Sánchez
;
Swinnen, Gilbert
;
Bonillo, …
- In:
Cuadernos de economía y dirección de la empresa : CEDE
16
(
2013
)
2
,
pp. 83-94
Persistent link: https://www.econbiz.de/10009784883
Saved in:
9
Gender influences on purchasing negotiation objectives, outcomes and communication patterns
Faes, Wouter
;
Swinnen, Gilbert
;
Snellinx, Ria
- In:
Journal of purchasing and supply management
16
(
2010
)
2
,
pp. 88-98
Persistent link: https://www.econbiz.de/10003985682
Saved in:
10
Estimating customer potential value using panel data of a Spanish bank
Estrella-Ramón, Antonia
;
Sánchez-Pérez, Manuel
; …
- In:
Journal of business economics and management
17
(
2016
)
4
,
pp. 580-597
Persistent link: https://www.econbiz.de/10011535809
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