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Chapter 6 Islamic Branding: Ex...
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Building corporate identity, image and reputation in the digital era
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Impact of the strength of religious beliefs on brand love in the Islamic market
Yousef, Waleed
;
Foroudi, Pantea
;
Hussain, Shahzeb
; …
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Corporate reputation review
25
(
2022
)
1
,
pp. 1-18
Persistent link: https://www.econbiz.de/10012819715
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Islamic brand love
Yousef, Waleed
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Yousef, Najwa
- In:
Building corporate identity, image and reputation in …
,
(pp. 401-414)
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2022
Persistent link: https://www.econbiz.de/10012609407
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The relationship between consumer personality traits and celebrity personality traits
Hussain, Shahzeb
;
Khaneja, Suyash
;
Pacholi, Kinnari
; …
- In:
Journal of Asia Business Studies
18
(
2024
)
5
,
pp. 1259-1284
Persistent link: https://www.econbiz.de/10015327070
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