Multi-stage marketing gains increasing attention as knowledge of and influence on the customer's customer become more critical for the firm's success. Despite this increasing managerial relevance, systematic approaches for analyzing multi-stage marketing are still missing. This paper...

Containerized shipping is the backbone of global trade and a pivotal element in modern day globalization. Every year, millions of containers are shipped onboard more than 5.000 container - the main shipping routes being between Asia, Europa and the USA. In 2010, more than 30 million TEUs (twenty...

We investigated how and when parent hostility (degree to which a parent firm disapproves the spawning of an own spin-out) affects spin-out performance and how spin-outs can effectively react to it. Analyses of 144 technology spin-outs support our arguments that spin-outs suffer from hostility....

Technologiebasierte Spin-offs aus öffentlichen Forschungseinrichtungen und privatwirtschaftlichen Unternehmen stellen wichtige Untergruppen junger, innovationsorientierter Unternehmen dar. In diesem Beitrag wird der aktuelle Stand empirischer Forschungsarbeiten bezüglich Einflussfaktoren der...

This study identifies the pace of technological development and market heterogeneity as crucial environmental conditions shaping start-ups' performance when commercializing radical technologies. Using a unique dataset that combines survey and patent data for 85 technology-based start-ups, we...

This study explores why academic entrepreneurs patent their inventions before and after creating a firm. Drawing on start-up data combined with patent data, we specifically examine the impact of five, relatively under-researched factors (scientific field, pace of technological development,...

Inkubatoren unterstützen Neugründungen und junge Unternehmen beim Aufbau ihrer Geschäftstätigkeit. In diesem Beitrag wird auf Basis einer Stichprobe von 72 deutschen Inkubatoren eine Klassifizierung der Inkubatorlandschaft auf Basis ihrer Leistungsangebote vorgenommen. Anhand einer...

Managers entrusted with new product development (NPD) have to seek the optimal balance between prior competencies and learning activities to generate successful products. Yet prior NPD research has largely taken a positivistic view of learning despite an inkling that too much learning can lead...