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This article empirically explores whether and how providing consumers with detailed access to their past food purchase data at different levels of aggregation affects their subsequent food purchase behavior. We employ unique data covering more than 84,000 quarterly observations on Finnish...
Persistent link: https://www.econbiz.de/10014329404
This paper focuses on the role of large technology companies' entry and expansion to the data-intensive market areas via their technological development and strategic acquisitions of companies. We analyze the evolvement of personal data related innovation in various data-intensive domains. We...
Persistent link: https://www.econbiz.de/10012603393