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In Hungary, a growing number of consumers have recently recognized the importance of healthy eating habits in disease prevention. As health is one of the most important terminal values of Hungarian consumers, functional foods are likely to have a bright future and their market is expected to...
Persistent link: https://www.econbiz.de/10011279479
In order to use the limited resources of sales and marketing optimally, and to provide customers with the best services, effective customer segmentation is of prime importance. This thesis deals with methods for analysing and comparing the individual values of customers for SMEs (Small Medium...
Persistent link: https://www.econbiz.de/10014578383
This thesis aims to add knowledge that contributes to answering the question of how digital transformation technologies can contribute to increasing customer value in logistics and supply chain management (L&SCM), and how manufacturing companies can mindfully use them. The output of the thesis...
Persistent link: https://www.econbiz.de/10014433916
This paper presents a hedonic housing price model for the city of Glasgow in Scotland. The major innovation of the research is the use of hierarchical clustering techniques to identify property submarkets defined by a combination of property types, locations and socioeconomic characteristics of...
Persistent link: https://www.econbiz.de/10010319004
Previous work on hedonic price functions tends to have focused on one of a number of specification and estimation issues; namely, market segmentation, choice of functional form, multicollinearity or spatial autocorrelation. The purpose of this paper is to bring together these various strands to...
Persistent link: https://www.econbiz.de/10010319038
Following a contractionary monetary policy shock, the aggregate output decreases over time for six to eight quarters, while the real interest rate increases immediately and remains high for three quarters. Full participation models can hardly replicate the joint response of the aggregate output...
Persistent link: https://www.econbiz.de/10010263223
In this article we study patterns of vertical product differentiation in a multi-product monopoly using a random utility model. Prior research shows that applying such a model in a multi-product setting implies symmetric patterns of product differentiation in which all product variants of a...
Persistent link: https://www.econbiz.de/10010326348
We use transaction-level data and detailed modeling of the high-frequency behavior of federal funds-Eurodollar yield spreads to provide evidence of strong integration between the federal funds and Eurodollar markets, the two core components of the dollar money market. Our results contrast with...
Persistent link: https://www.econbiz.de/10010283409
This paper analyzes market segmentation in a two-sided market that consists of media consumers and advertisers. The analysis is motivated by a European Court of Justice Decision in October 2011, which allowed viewers to take advantage of international price differences and buy access to Premier...
Persistent link: https://www.econbiz.de/10010291542
Seit Mitte der 1990er Jahre wurde in der Energiewirtschaft der Liberalisierungsprozess gestartet und hat bis heute zu einer Zunahme des Wettbewerbs in der Branche geführt. Wurden vor Jahren die Abnehmer von den Unternehmen lediglich als "Zählernummer" wahrgenommen, so handelt es sich heute um...
Persistent link: https://www.econbiz.de/10011304562